Does your AI Agent actually sound like your brand?
Many teams say their conversational AI “doesn’t sound like their brand.”
But tone is rarely the real problem.
In this on-demand conversation, we explore what actually drives conversational quality in production AI systems — and why brand misalignment is often a symptom of deeper challenges in knowledge structure, conversation design, and system orchestration.
In this session, you'll learn:
- Why brand tone issues often start with knowledge and design foundations
- How structure, guardrails, and orchestration shape conversational quality
- Common mistakes teams make when scaling customer-facing AI
- Practical ways to improve consistency, usability, and trust in AI interactions
- How leading organizations move conversational AI from pilot to production
Meet the speaker
Kane Simms
Founder and CEO, VUX World
Kane Simms is a leading voice in conversational AI and the Founder of VUX, a media and consulting organisation at the forefront of the industry since 2018.
Through his widely followed podcast, Kane interviews global AI leaders and practitioners, uncovering what it truly takes to make conversational AI work in production environments. His newsletter, social channels, and consulting work help organizations develop practical, scalable AI strategies that deliver real business value.
Why this conversation matters
As conversational AI adoption accelerates, organizations are discovering that building AI that works in production requires more than advanced models or brand guidelines.
True conversational quality depends on how knowledge, workflows, and governance come together behind the scenes.
This session explores how to close the gap between AI capability and real-world customer experience.